Our Passion.
Their Performance.
At Apex Athletic Academy, our mission is simple: to shape the next generation of athletes by helping them master the mental side of the game—so they can perform with purpose, lead with confidence, and grow through every challenge.
Meet The Founder
Hi, I’m Amorette O’Brien, MA, LMFT, MPM — a mental performance coach and therapist who’s spent nearly two decades helping teens reach their potential.
If your athlete plays great one game and struggles the next, you’re not alone. Confidence can feel like it comes and goes overnight.
As a former athlete and parent of athletes, I know how frustrating it is to see all the training and effort not show up when it matters most.
That’s why I created Apex Athletic Academy — to bridge the gap between physical training and mental mastery. Because when athletes train their mind like they train their body, they don’t just play the game — they own it.
Why Apex?
Our Core Values:
Growth & Development: Athletes are more than their stats — they’re leaders in the making. Our focus is on building strength that lasts on and off the field.
Excellence & Mastery: Consistency under pressure isn’t luck. It’s the result of intentional, disciplined training — the same approach we model in every session.
Connection & Compassion: Performance begins with trust. We build strong athlete-coach relationships that fuel confidence and growth.
Integrity & Service: Our promise is honesty, reliability, and care. We believe athletes and parents deserve respect, trust, and real results.
These values fuel our approach — where science meets sport and athletes build the mindset to perform with confidence and consistency.
